Identities: Feminism and new/digital media
Why did Laura Bates start the Everyday Sexism project?
Bates began the project because she experienced sexism in day to day life, which became a routine for her. Bates didn't act on this because she thought this was normal until she realised that a lot of other women were in the same position and didn't act on the issue either.
How does the Everyday Sexism project link to the concept of post-feminism? Is feminism still required in western societies?
How does the Everyday Sexism project link to the concept of post-feminism? Is feminism still required in western societies?
Her project highlights how feminism is still required as women are still being treated unfairly and being objectified, showing that feminism is still an issue today.
How can you apply Judith Butler's theory of gender as a 'performance' to the creation of the Everyday Sexism project?
The thoughts that Bates addresses reveals how gender has been socially constructed through the media by the idea that young children believe that their appearance is the only thing that matters when it comes down to it, linking to Butler's theory of gender as a performance rather than biological.
How does Angela McRobbie's work on female empowerment link to the Everyday Sexism project?
The project highlights McRobbie's work on female empowerment as the whole concept addresses the issue and shows other women that they are not alone and do not need to take the abuse, instead are allowed to feel empowered and act on it positively and successful.
Media Magazine: The fourth wave?
The new fourth wave of feminism is also known as ‘networked feminism’. it aims to tackle social equality issues found with modern technology. User-generated content websites are all being utilised to set up, grow and oppose campaigns. Twitter is a big player in representing modern feminism; people are now able to instantly engage with the ideologies, and hashtags. Feminists in 2015 still deal every day with misconceptions and prejudice.feminists are still frequently characterised as ‘man-haters’ – indeed, the Greek term to describe hatred of men, misandry, is often used to describe the movement in traditional and conservative media.women. But the basis of feminist theory is that we have to fight society’s original structures in order to create new, equal ones.
What are the four waves of feminism? Do you agree that we are in a fourth wave ‘networked feminism’?
The ‘first wave of feminism' began in the late 19th to early 20th centuries, with a main focus on suffrage. The ‘second wave’ began in the 1960s, campaigning for the growth of equal rights and leading to the Equal Pay Act of 1970, amongst other equality laws. Since the late 1990s, we are believed to have entered the ‘third wave’ (often identified as post-feminism). The new fourth wave of feminism is also known as ‘networked feminism’. it aims to tackle social equality issues found both on, and using, modern technology.
Everyday Sexism - Bates started her campaign as she revealed examples of all the issues she faced personally with sexism. She used to keep these quiet and didn't tell anyone of her issues until she voiced them and found out that several other women experienced similar issues. She started up a website campaigning against this and asking women to share their own personal stories. Her twitter campaign also exposed her website much further and voiced the issue of everyday sexism onto a bigger and much larger scale. The role of social media made the campaign more instant and personal allowing groups to come together to share stories. The campaign also included men revealing how feminism is not only for females.
HeForShe - This campaign is led by Emma Watson and focuses on male support for gender equality, focusing on the fact that feminism is not promoted by matriarchy but solidarity. Watson utilised Twitter for a Q&A campaign exposing the issue and promoted this getting a huge response. The campaign has apparently undermined the strong woman and feminism has become more reliant on men.
FCKH8 - digital campaign which focuses of modern representation of girls and the problems that they face in term of equal gender rights. This campaign involved a video which features girls 'f-bombing' - this was between a girl swearing and sexism in society. The video got over a million views in its first 3 months of being posted. It is a for-profit company that sells merchandise such as t-shirts, which made the feminist movement look more like it's being exploited as an advertising tool.
The Girl Can - this is 'the first fitness campaign' that doesn't shame women or exclude them from any media text such as photos, videos and quotes as they are part of it all. There is no sexual exploitation within these campaigns, meaning that there is no body shaming. However, there has still been criticism online made by feminists.
4) What is your opinion with regards to feminism and new/digital media?
Social networking sites, such as Twitter and YouTube allow feminist communities to be created online, through hashtags but I do believe some feminists are way too radical and some demands they make are beyond ridiculous and they take a lot of the spotlight in the media which gives the majority of feminists a bad name.
How can you apply Judith Butler's theory of gender as a 'performance' to the creation of the Everyday Sexism project?
The thoughts that Bates addresses reveals how gender has been socially constructed through the media by the idea that young children believe that their appearance is the only thing that matters when it comes down to it, linking to Butler's theory of gender as a performance rather than biological.
How does Angela McRobbie's work on female empowerment link to the Everyday Sexism project?
The project highlights McRobbie's work on female empowerment as the whole concept addresses the issue and shows other women that they are not alone and do not need to take the abuse, instead are allowed to feel empowered and act on it positively and successful.
Media Magazine: The fourth wave?
The new fourth wave of feminism is also known as ‘networked feminism’. it aims to tackle social equality issues found with modern technology. User-generated content websites are all being utilised to set up, grow and oppose campaigns. Twitter is a big player in representing modern feminism; people are now able to instantly engage with the ideologies, and hashtags. Feminists in 2015 still deal every day with misconceptions and prejudice.feminists are still frequently characterised as ‘man-haters’ – indeed, the Greek term to describe hatred of men, misandry, is often used to describe the movement in traditional and conservative media.women. But the basis of feminist theory is that we have to fight society’s original structures in order to create new, equal ones.
What are the four waves of feminism? Do you agree that we are in a fourth wave ‘networked feminism’?
The ‘first wave of feminism' began in the late 19th to early 20th centuries, with a main focus on suffrage. The ‘second wave’ began in the 1960s, campaigning for the growth of equal rights and leading to the Equal Pay Act of 1970, amongst other equality laws. Since the late 1990s, we are believed to have entered the ‘third wave’ (often identified as post-feminism). The new fourth wave of feminism is also known as ‘networked feminism’. it aims to tackle social equality issues found both on, and using, modern technology.
Everyday Sexism - Bates started her campaign as she revealed examples of all the issues she faced personally with sexism. She used to keep these quiet and didn't tell anyone of her issues until she voiced them and found out that several other women experienced similar issues. She started up a website campaigning against this and asking women to share their own personal stories. Her twitter campaign also exposed her website much further and voiced the issue of everyday sexism onto a bigger and much larger scale. The role of social media made the campaign more instant and personal allowing groups to come together to share stories. The campaign also included men revealing how feminism is not only for females.
HeForShe - This campaign is led by Emma Watson and focuses on male support for gender equality, focusing on the fact that feminism is not promoted by matriarchy but solidarity. Watson utilised Twitter for a Q&A campaign exposing the issue and promoted this getting a huge response. The campaign has apparently undermined the strong woman and feminism has become more reliant on men.
FCKH8 - digital campaign which focuses of modern representation of girls and the problems that they face in term of equal gender rights. This campaign involved a video which features girls 'f-bombing' - this was between a girl swearing and sexism in society. The video got over a million views in its first 3 months of being posted. It is a for-profit company that sells merchandise such as t-shirts, which made the feminist movement look more like it's being exploited as an advertising tool.
The Girl Can - this is 'the first fitness campaign' that doesn't shame women or exclude them from any media text such as photos, videos and quotes as they are part of it all. There is no sexual exploitation within these campaigns, meaning that there is no body shaming. However, there has still been criticism online made by feminists.
4) What is your opinion with regards to feminism and new/digital media?
Social networking sites, such as Twitter and YouTube allow feminist communities to be created online, through hashtags but I do believe some feminists are way too radical and some demands they make are beyond ridiculous and they take a lot of the spotlight in the media which gives the majority of feminists a bad name.
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